(May 2024)
Own Brand Pet Foods
The own brand space has come a long way with even the most brand loyal shoppers realizing the value in what their own brands offer. These offerings include: fiercely competitive prices and the reassurance that if a retailer is willing to put their name on the label, then shoppers can rest assured the quality and safety measures are in place. Alphia reigns as a leader in the own brands space and continues to cultivate through strong partnerships and consistently exceeding retailers’ expectations of product and packaging.
At Alphia, we are committed to nourishing and protecting pets by manufacturing the highest quality pet food,” said CEO and President Dave McLain. ‘We aim to revolutionize the industry with exceptional quality and innovation with our priority set on food safety. We saw an opportunity to set new standards, differentiate ourselves from our competitors and cater to the increasing demand for pet food offerings. We’ve earned the trust of our customers, built strong relationships and maintained a competitive edge in the market.